At Lumin8 Marketing, our strategies are derived exclusively from peer-reviewed research studies published no earlier than 2022.
These studies performed statistical analyses and predictive modeling on approximately 3,800 unique authors, 930 specific books, and secondary datasets that contained 50,000+ titles to determine the key drivers for indie book sales.
That means our research is practical, not theoretical, and far more rigorous than anecdotal stories that rely on success bias and personal opinion.
From these studies, we’ve learned which tactics drive discovery, readership, and sales for independent authors like you who don’t have the luxury of legacy publishing house resources.
Why Choose Lumin8?
Our personalized services are designed from the ground up for indie authors and tailored to your unique book so you can focus on what matters most: writing your next book.
Marketing Experts
We’re marketing professionals with 35+ years of experience working with startups & Fortune 500 companies using persuasive techniques that drive sales.
Designed by Real Humans
You can trust that Lumin8 services are performed by actual humans. We don’t use LLMs or genAI for any of our book marketing services. What’s more, we’re writers too!
Affordable Convenience
Lumin8 understands that indie authors are boot-strapped so we price our services competitively. We try to generate more revenue for your books than our services cost.
Lumin8 Marketing Services
Explore our comprehensive services, driven by research and deep marketing experience. Whether you need a lot of help or just a little, let us do the work for you.
Audience Building
From lead magnets and landing pages to social and email strategy, we create a plan to help you capture new readers and turn them into fans.
Content Creation
While you focus on writing books, we write persuasive newsletters, blogs, and social posts to keep your readers engaged. We’ll even schedule them for you!
Tech Coaching for Authors
Analytics got you scratching your head? Hesitant to hit ‘send’ on a newsletter? We demystify tech with classes and 1-on-1 coaching sessions.
The Illuminations Blog
Here we share the most useful findings from our ongoing research, translating findings into plain language and practical steps for independent authors.
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Which Book Genres Dominate the Digital Age?
With the rise of independent authors and the viral influence of platforms like BookTok, the…
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The Research Behind Our Strategies
At Lumin8, we base our indie book marketing strategies and tactics on peer-reviewed research. But you…


